In this review, I will be taking a look at a relatively new product called Face Beast. Since you've ended up on this page reading this review, I'm guessing you're tempted to buy Face Beast because of their sales page which claims it can teach you how to make a ton of money on your laptop from the comfort of your couch.
Well…I'm sorry to rain on your parade, but I wouldn't get your hopes up. Face Beast isn't a scam per say, but it definitely won't deliver on the hyped up claims it makes on its sales page.
Disclaimer: According to federal disclosure requirements I am required to disclose any affiliate links I include in these reviews. Also, according to my personal ethics I only affiliate myself with products I would recommend to my closest friends and family. However, Face Beast is not a product I would recommend to my friends or family, therefore I will not be providing any links to this product's sales pages. If you would like to check out this product you can type “www.FaceBeast.com” into your address bar.
Face Beast Ratings
Product Name: Face Beast
Overall Rank: 2.8/10
Price: $97, $34, $19 + Upsells
Owners: William Moore
Face Beast is an online video course that teaches you how to drive traffic to a website from Facebook. Face Beast claims on its sales pages that what it teaches you will make you money, but this simply isn't true. You will need to have a website, or at least a sales page, to which you will drive traffic from Facebook, which Face Beast does not teach you how to do.
I would not recommend Face Beast as it does not deliver on its promises, is deceptive in its marketing, and ultimately will probably not be too helpful to you in your journey for financial freedom online.
Now we'll start looking at Face Beast in much more detail. I'll first start by talking about some (just some) of the problems I have with this product, then the one possibly redeeming quality of Face Beast. After this, I'll talk about what you actually get when you buy it and the price and who should consider purchasing it. Finally, I'll let you know my final verdict on whether or not Face Beast will be a good investment for you and provide you with a possible alternative.
What I Don't Like
I'll start by taking a look at the sales page. Right from the beginning Face Beast doesn't strike a good impression on someone who is experienced at detecting quality products.
The first thing you come across on the sales page is a flashy video. If you spend time watching it, you will notice a lot of screenshots showing huge amounts of income from affiliate networks Clickbank and JVZoo. While some people are probably making thousands of dollars a day from these networks, I don't think it is something that average Joe Shmoe should expect and, therefore, not something that should be used in a deceptive manner like in this video.
There are also a bunch of testimonials, which from my experience, are probably paid testimonials. I'm guessing the product creator probably hired actors from a site like Fiverr to create these videos specifically for this sales video. I can't know this for sure, but that's just my gut and knowledge of how these guys typically work.
Plays On Your Emotions
Throughout the video and the rest of the sales page, your emotions are constantly being toyed with. They're using common marketing tactics to make you feel like your life sucks and you need this product to make your life perfect. They make it seem like your life will be drastically changed upon purchasing this product.
Here are just a few of the quotes that are obviously employing this tactic:
- “What would you do with some extra cash?”
- “There is literally no end to the amount of money you can make”
- “What are you waiting for?”
Makes It Seem Too Easy
Throughout the sales page there are claims of how you can make money doing what you already do every day. If it was really this easy don't you think everybody would already be doing it? When someone claims this, it is a definite signal that you should be very careful about giving them your money.
Don't Ever Actually Tell You What The Product Is
One of the tell-tale tests to determine if something is worth your money or not is whether or not the promotional material is actually honest about what you will be getting when you purchase the product.
If they are, then there's a good chance it's legit. If not, there's probably something they are trying to hide. Let's look at all of the times Face Beast's promotional material tells us about what the product actually is. (All of these quotes are taken directly from the sales page)
- “All you've got to do is follow the video instructions and you'll start earning cash.”
- “The videos tell you exactly what to do…it's as simple as pointing and clicking…they show you what to do on the screen and all you have to do is copy it.”
- “It is so easy! I'm not sure if it could be any easier!”
- “Very simple and very easy. I love the straightforward approach. Now that's how you make money!”
I could go on and on…but you get the point. From all of the information, there is absolutely nothing that tells you what Face Beast actually is other than some instructional videos that you can copy and paste from and make money super easily. Ok…but what actually is Face Beast? You'll have no idea until you spend the money to purchase it.
This tells me they aren't confident in the product's ability to sell itself, therefore their promotional material is basically fluff and emotional manipulation because if they actually told you what you'd get, nobody would buy it.
Doesn't Fulfill Claims
The biggest claim Face Beast makes is that it “…is your number one place online for earning a legitimate income from home using Facebook.”
Well, if you actually get the product (I'll talk about this later), you'll realize that is only a half-truth. Yes, it does teach you how to drive traffic from Facebook, but in order for that to be effective and earn you money, you need to be driving that traffic to a website or sales page that converts to generate customers and income. Face Beast teaches you none of that.
How can you earn money if you aren't driving traffic to a place where they can actually earn you money? It just doesn't make sense.
Deceptive Purchase Process
Ok, so I feel like I'm getting repetitive here, but another big red flag is the fact that the sales page never once mentions that Face Beast will actually cost you money. In fact, they deliberately leave that part out of the process. Here are the “Three” steps it takes to get started with Face Beast according to their first sales page:
- Step One: Activate your Face Beast account and choose a username and password
- Step Two: Log into the exclusive Member's Only area where you'll be face to face with the beast.
- Step Three: Follow our top-of-the-line step-by-step video tutorials and start earning an income by using Facebook.
Notice how simple that seems and how they deliberately left out the “paying to become a member” part? In fact, it goes through these steps to get started twice and both times doesn't say anything about paying a fee.
To take it a step further, they claim that the only requirement for making money with Face Beast is to be over 18 years old. Still no mention of the required fee.
It's not until you enter your email address to get access to the second sales page where you finally get an idea that this product might cost something…although not directly. They make this claim: “Make Money Or It's Free!” Now, if you're not getting the results promised and you can get your money back then it must've cost something up-front. If this is truly the case, why hasn't it been mentioned yet…especially as part of the steps of getting started?
P.S. It's also only free within the first 60 days, which is Clickbank's standard return policy. Believe me, getting your money back through Clickbank is a process that often times isn't even worth it.
Once you get to the bottom of the second sales page you will finally realize you must pay money in order to proceed. This is where you finally get a price! I'll chat about the price in the “price” section below.
Keep in mind, they're now expecting you to pay them money for a product that you don't actually know a single thing about other than it's some “instructional videos” that will make you “tons of money from the comfort of your home”. Sketchy much?!? (Hint: don't buy this product)
Doesn't Actually Make You Money
Face Beast simply teaches you how to drive traffic to your website from Facebook. This in and of itself will never make you money. For one, you need to have a website to drive this Facebook traffic to. Secondly, you can drive all the traffic you want, but there's no guarantee that traffic will convert and make you any money. This is a whole other field of expertise that Face Beast does not teach you.
What I Do Like
Teaches You How To Get Website Traffic From Facebook
Ok, so what Face Beast actually does is teach you how to get website traffic from Facebook. This might be surprising since you would never have gathered this from the sales page. Did you know you needed a website to drive traffic to? Me neither…
The videos are fairly informative on a basic level and do a good job of teaching you the basics of Facebook marketing strategies.
If you're still reading this and still interested in purchasing this product (you shouldn't be), here's what you'll get: a series of training videos divided into 4 training modules.
- Module 1: This module is an introduction into what Face Beast will be teaching you, the basics of Facebook marketing and how you can leverage Facebook to generate traffic to your website.
- Module 2: This module walks you step-by-step through the process of building a brand and marketing it on Facebook.
- Module 3: This module focuses on taking what you learned in the first two modules and scaling it up to increase your traffic. It especially focuses on generating free traffic through various techniques on the Facebook platform.
- Module 4: In this module you will really focus on your writing technique and how to modify it for various niches and audiences as well as how to interact appropriately with various customer archetypes.
Who Should Buy Face Beast
In my honest opinion, I don't think anyone should buy Face Beast. I believe there are better training platforms available that can actually teach you how to earn a legitimate income online. However, if you already have a website that is converting visitors and are looking to increase your traffic from Facebook, then you could possibly consider Face Beast.
How Much Does Face Beast Cost?
I didn't mention it earlier, but the pricing scheme of Face Beast is also extremely indicative of a product that is simply trying to profit from you rather than truly help you. Here's why…take a look at the pricing structure made available to Face Beast affiliates:
Purchasing Face Beast could set you back anywhere between $97 to $19 depending on how patient you are.
You can see that there are multiple downsells and upsells throughout the sales process. In fact, as soon as you purchase the product you are pitched an alternative “make money online” product before you can even access what you just purchased.
In my opinion, this is despicable. Why would you need to pitch another product when the one you just sold me was supposed to make me thousands? Well, it's because the owners of Face Beast will make money from you if you end up purchasing the product they just pitched you! It's an ugly cycle that never ends within these sorts of products.
DO NOT BUY THIS PRODUCT! Even though the product may actually have some good information regarding Facebook marketing, it does not fulfill its claims, it exists only to profit from you rather than help you, and it will leave you frustrated and out a good chunk of money.
Like I said in the beginning, I believe strongly in this position and that I will not even be affiliating myself with this product because. I wouldn't be able to live with my conscience knowing I was earning money off of recommending such a deceptive product to my readers.
A Great Alternative
Look, I know there are tons of products out there all claiming to help you make money online. Unfortunately, most of them exist purely to profit from you rather than help you.
But, lucky for you and me, there are a few good guys out there that exist to truly teach you how to build a legitimate and sustainable online business. In fact, it wasn't until I came across one of the best resources out there that I finally got grounded and began creating this very website!
It took me months before I earned my first dollar and now I'm making hundreds a month. It's nothing too amazing yet, but with time this will become my full-time job! If you'd like to see how I've progressed over the last couple years, please check out my Income and Progress Reports here.
Where did I learn how to do all of this and build an income producing website? At an amazing online learning community called Wealthy Affiliate University.
Wealthy Affiliate University is an all-encompassing online community that will teach you exactly how to build a successful online business.
However, what sets Wealthy Affiliate apart is how honest they are about the process. Never will you find a claim of instant riches within Wealthy Affiliate. In fact, you'll find quite the opposite…it will take a ton of hard work and time to build your own online business, but with time, education, and persistence you can make it happen!
I would recommend, instead of entertaining the claims that Face Beast will earn you easy money on Facebook, you read a little more about Wealthy Affiliate Community here, and if you like what you see create a free membership and get started building your own online business!
If you have any questions about Face Beast or Wealthy Affiliate, or would like me to clarify anything I've mentioned in this post, please drop me a comment below! I look forward to hearing from you and discussing!
Dustin “Kirby” Garness